DM Civil / Identity and Logo
We embarked on a full rebranding process with DM Civil earlier this year with the main launch of the new brand to the market place in August. It marked a major transition for DM Civil – it wasn’t just cosmetic – the rebrand was a reflection of the journey they had been on for the last 34 years.
DM Civil's new identity introduced a distinct, forward facing and iconic logo – which reflects DMC’s core principles – Diverse, Motivated and Committed. It’s these values that underpin their unique approach to civil construction and are the foundations driving this new brand image.
The identity is fresh, bold, modern and solidly grounded in strategy. The distinct forward facing design reflects the progressive direction that DM Civil is taking. The strong corporate blue makes an immediate and clear impression across all of our branded material, from plant and machinery to uniforms and printed documents.