Advertising

Break through the advertising clutter

Advertising is a key component of any brand building strategy. Whether you’re seeking to inform the market about your product or raise awareness, encourage brand switching or maintain recognition, effective advertising can help you draw attention in a crowded marketplace.

We combine our conceptual thinking and design experience to produce relevant, high-impact and intelligent advertising solutions for online and offline media. Our designers will help you find the best way to communicate your message, keep your campaigns on-message across various advertising channels, reach your target audience, and create brand awareness and engagement.

Advertising design services

We deliver strategy, design and production for press advertising, retail displays, outdoor posters, banners, billboards, merchandise, exhibitions, campaigns and internet and email advertising.

Mundella Foods / Bus & Scooter Advertising

Mundella Bus Signage

Taking their yummy yoghurt to the streets, Mundella were looking to increase the awareness of their new range of Little Greek Ones – individual portions of their award-winning (and deliciously) flavoured Greek yoghurt. The scooter adverts needed to have immediate street appeal and be simple enough to be digested in a single glance. The scooters formed part of a larger street and radio campaign.

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Global Construction Services Limited / WA Business News Advertising Campaign

Global Construction Services Limited: Junior Page from the WABN 2013 Campaign

It's been a great year of growth for GCS, and what better way to tell the world than to advertise in the WA Business News. We worked closely with GCS to develop an extensive range of adverts (Strap adverts, Junior Page adverts and Full Page adverts) that deliver specific marketing messages to the GCS target audience. Of central importance is to maintain GCS's strong brand consistency and showcasing some of their key projects with amazing on-site photography.

The strategic plan submitted by Design City was right on the mark. We had no hesitation giving them the go ahead. From conception through to execution, Design City had all the bases covered and produced an incredible online and print advertising package.

Brendan Krepp, Marketing Coordinator—Global Construction Services Limited

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New Energy Corporation / Billboard

New Energy Corporation Billboard Advertising with energy saving light globe displaying the wasted materials

As part of their brand awareness campaign, New Energy were looking for outdoor advertising as part of a larger strategy to introduce their relatively new brand to a geographical areas. This particular billboard concept was designed to be used in local communities where projects were underway, coupled with more detailed information and messages in the form of letter drops, community awareness sessions and online resources. The billboard incorporated a simple future-focused message with simple graphics associated with reducing waste, recycling, energy and sustainability.

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