Websites

As Mundella grew, they began releasing new and exciting products and brands - it was now time their website caught up. The challenge with the website was to communicate the brand's natural and friendly personality, engage customers by really showcasing Mundella's products and allow the website to grow and change with the rapidly developing company.

Mundella's audience varies a lot being a retail company. They need to be accessible to a wide range of people, which certainly presents challenges in design and even features. The website needed above all to be family friendly and exciting; to appeal to the person who makes most of the purchasing decisions in the household and also interesting and exciting for the rest of the family.

The website we proposed and built for Mundella achieved the following:

• Conved the brand into the online space. The website needed to but fun and exciting with movement, but still accessible. Key focus was on ease of use and 'simplicity': web accessibility was on the top of the list.
• Focused on the product lines, highlighting the range Mundella created was key for the website.
• Allowed the clent to manage almost every aspect of the website from the content management system. This was key because products, awards, news and health information changed regularly and it was key being able to release the information quickly.
• Introduced more social networking options to extend its reach better into younger demographics.
• Compared favourably to much larger dairy producers.
• Delivered real value for money.

The New Energy site was unique in that not only did it need to fulfil it's corporate duty, but also have a more local focus for the communities in and around the project areas. New Energy also had some pretty serious scientific concepts and processes that need to be easily understandable by the general public as well as showcasing the company's commitment to the environment and the communities in which their plants operate.

Design City designed the New Energy website to be professional and corporate, with a bright and friendly side to it. The Home page was created to funnel users to important areas of the site, but also to be entirely editable by New Energy as important events occur and need to have prime-time focus.

Much of the site was to function as an information tool for investors and the general public to learn about the company and their technology and their mission - to generate clean, renewable energy from waste diverted from landfill. To this end, we created interactive diagrams to step through the overall energy process as well as the special and environmentally superior gasification technology. The site is also a resource for the individual communities where projects are being established so they can undertand positive impact it will have. This included general information as well as downloads, community news and important frequently asked questions. The site also has an integrated news system which allows the administrators simple access to publishing multiple news articles on any of the site's news sections.

As a company almost fanatical about sustainability, it was important that the site was as sustainable as possible. We organised New Energy on our very own Green Hosting - environmentally sustainable website hosting platform and ensured that things like print stylesheets were optimised so that if the pages were to be printed, they wouldn't waste paper or printer ink.

With significant progress towards their major pig iron project in Indonesia, Indo Mines Limited were looking to mature their brand image, starting with a website update and redesign. The brief was to create a more vibrant and engaging experience to match the momentum of the business, as well as evolve the functionality of the site to allow project videos and better shareholder communication. We also took the opportunity to add some additional information for shareholders about the company's community involvement and the resource itself.

With years of experience with the original site and using the content management system, we were able to work with the client to easily find ways to add value to the current site without blowing the budget. Improvements were made to make the site more flexible to allow Indo Mines to showcase some of their more important news and improve the overall appeal of the site. We've even mapped out some nice additions down the track.

With the plan that we would create a clean and functional projects and investor-based website for Modun, we were inspired to create a couple of really different design options. One was more traditional, corporate and professional; while the other, a unanimous studio favourite, was more sophisticated and modern – while still maintaining the professional. We were obviously on the same page as Modun also appreciated the more modern look – utilising excellent client photography and subtly highlighting the duality of Mongolia – the old and historical with the new and modern.

The site is content managed and allows Modun unprecedented ease of use in making new market announcements and updating their project images and text. The Home page also offers excellent flexibility with plenty of customisable content areas to enable Modun to highlight all important project news. Hosted on super-fast servers, Modun's site is now a benchmark in corporate and listed company websites for our studio.

Hot Chili Limited currently making the important position from explorer to project developer. Hot Chili has a portfolio of large multi-commodity copper projects in Chile and with rapid growth in the value of the company, it has outperformed most of its peers recently. Productora is Hot Chili’s flagship multi-commodity copper project, with an operating underground mine and large-scale multi-commodity copper resources amenable to multi-km scale open pit operations.

Following on from their successful IPO (or Intital Public Offering), Hot Chili needed an investor website that was informative and as easy to use as possible. On the top of the to-do list was a projects section that highlighted the advances they'd made on their projects and an investor section capable of evolving with the company and providing investors with all the information they need (as well as fulfilling their legal requirements from ASIC). We also did some copywriting for Hot Chili to help focus the content and really highlight the important aspects of the projects clearly (expecially important since the content was specifically written for the more verbose Prospectus). The site also included a newsletter manager that allowed Hot Chili to email investors important news and releases as they happen.

Hot Chili rebranded in 2011 and we reskinned and updated the website to match this new branding. From here the website was much cleaner and visual, focusing on the new achievements of the company.

Aussie Modular Solutions (AMS) engineers, designs, manufactures and installs modular buildings for the resource, commercial and residential sectors. Formerly Aussie Portables and Alternative Living, the newly formed AMS needed to leverage its reputation as one of Western Australia’s most trusted modular, prefab and transportable providers and create a strong online identity to cut through in a very competitive market.

Design City were engaged to design and build the AMS website from the ground up, utilising the existing materials from the previous companies as well as the newly developing materials that were somewhere between planned and being created.

We initially sat down with AMS to work through the site information architecture and content strategy. We decided to move forward with a client-focused strategy as the diverse target audience of the company leant itself to creating focused areas of the site for specific user groups. We worked with a web copywriter and AMS to create the content specifically for the web and looked at innovative intelligent ways we could have users interacting with the site.

The site itself was built from the ground up to be a showcase for the new brand, the sectors and the floorplans. The content management system was customised to enable quick and easy editing of the many areas of the site - AMS can control pretty much everything on the site, which is how we like it. As well as creating a site that is exceedingly search engine friendly, we have also maintained an ongoing search engine optimisation (SEO) programme for the site that is designed to compliment their search engine advertising campaign. Finally, the site is cross browser and device compatible (meaning all browsers back to IE6 and smartphones), works without flash or javascript and built with standards, accessibility and usability in mind. It's one of our personal favourite sites.

Risk Point came to Design City looking for a website design that really took the business to a new level. As a risk management consulting and advisory business, Risk Point were looking to leverage the advances in technology and social media to get their online presence working harder for them.

We sat down with Risk point at the beginning of the projet to talk through some ideas and strategies that would work well for their type of business and we're happy to say much of what was discussed in that meeting made it to the website. The brief for the website design was to create a site which was clean, professional and evolved the current corporate branding. We were also invloved in creating graphics for many of Risk Point's models, with the difficulting keeping a balance between something that is visually appealing, easy to understand and easy to follow.

We worked directly with Risk Point's website developer for this project, who did the website build from our visuals.