Instant Waste Management Company Profile
The grand opening of Instant Waste Management's Materials Recovery Facility necessitated the creation of a profile, highlighting Instant Waste's industry-leading stance on recycling and sustainability. Design City created a visual Company Profile that demonstrated Instant Waste's commitment to waste sustainability and showcased their integrated total waste solutions, focus on waste life-cycle and resource recovery and their ongoing community support.
The corporate profile was a big change in the company's corporate brand, showing their progression to one of WA's most proactive waste solution companies. The new branding combined bold colour (the corporate colours of blue and orange were matched with an earthy green) and simple, equally strong type. Professional photography was used to highlight the level of service the company provide and showcase their state-of-the-art facilities, bins and fleet.
Talking the talk, Instant Waste also walked the walk, printing their 12 page Company Profile on 100% recycled Revive carbon neutral Australian-made paper.