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Intuitive websites that engage and convert


BroomeTown Accommodation

BroomeTown was referred to us by one of our previous website clients. Toni and Richard were looking for a revamp of their boutique accommodation website. With a purpose-built property and remarkable #1 position on Trip Advisor (and superb 98% scores on other booking sites), BroomeTown needed a website that looked appealing and showcased the standard of the property.

After extensive discussions, we focussed the website on including a responsive design; increasing direct bookings via an online booking engine; highlighting the amazing reviews on booking sites; and showcasing the luxury-style accommodation with big pictures and a revamped brand. Making the unique design of BroomeTown come to live was great.

Our final website incorporated video and new property photography, along with easy-to-use information architecture. Each page contained beautiful hero photos, as well as an array of luxury branding photos. A new ‘Experience’ section highlights some of the amazing attractions in Broome and the local knowledge that you get from Toni and Richard.

Visit website

BroomeTown website home page in iMac
BroomeTown website in a room
BroomeTown booking on an iPad
BroomeTown mobile responsive
BroomeTown engaging video on home page

Design City came recommended to us by a colleague in the Tourist Industry, from the moment of first contact we were confident we had a winner. Michael and his team worked hard in the consultation phase to establish what we were looking for and directed us professionally to get it right the first time. We were amazed that they nailed the design and overall concept on the first draft, their attention to detail left very little to change, we absolutely loved it.

Overall the high level of personal customer service we received, the artistic flair of the team and excellent value for money has left us with no doubt in recommending Design City to anyone looking for a stand out website.

Toni & Richard Bourne—BroomeTown B&B

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